Three Essential Facts You Need to Know About Marketing on the Internet

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Of all the different types of marketing services available today, none are quite as beneficial as marketing on the Internet. From search engine optimization to pay-per-click advertising, more companies than ever are taking advantage of the endless benefits of these types of marketing services.

But how do you know if you should hire an Internet marketing company for your business?

Here are three incredible facts every business owner needs to know about Internet marketing:

1. Search engines are more than just search engines: These days, search engines are extremely powerful advertising tool. Of all the different types of marketing services, search engine optimization has one of the best cost-per-impression rates — in fact, it’s been proven that SEO-related inbound leads have a close rate of 14.6%, much higher than outbound leads’ close rate of 1.7%. SEO is also 61% less expensive than traditional outbound leads!

2. Internet marketing is more effective than other types of advertising: More and more people are using the Internet to research the latest products and services — and this may explain why about 39% of retail customers today make purchases as a result of their search engine inquiries. With Internet marketing, you can learn all the sales and marketing tips for small business that you’ll need to succeed.

3. Anyone can develop an Internet marketing strategy: None of the other types of marketing campaigns are quite as accessible as Internet marketing. No matter how big or small your business is, you can take advantage of the benefits of having a website and an Internet marketing strategy. To see more, read this.

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