One New Survey Reveals the Stark Truth About B2B Marketers’ Confidence in Content
Consider this: according to a 2015 survey conducted by the Content Marketing Institute and MarketingProfs, about 93% of B2B online marketing companies and individuals use content marketing strategies when looking for lead generation ideas and usability testing approaches for B2B businesses. But despite this large percentage of marketers who use content-based strategies, the report also […]
April 10, 2015 B2b ppc agency, B2b vs b2c online marketing, Usability testing questions